NEW YORK—Financial Dynamics has hired Amy Rosenberg as senior vice president in the firm’s corporate communications practice. Rosenberg, who joins from UBS Investment Bank, will be responsible for developing and implementing comprehensive media strategies for Financial Dynamics clients, with an emphasis on financial services companies, and will report to Michael Bayer, managing director, corporate communications.
The addition of Rosenberg is the latest in a series of hires for FD, which has been remaking itself as a broad-based strategic communications firm. The firm, formerly known as Morgen-Walke in the U.S., is beginning to look more like its U.K. parent company, which is known for its work in investor relations, mergers and acquisitions, crisis management and public affairs.
“Hiring seasoned communications professionals is a top priority for the firm,” says Declan Kelly, president and chief executive officer of Financial Dynamics U.S. “Appointments such as Amy’s underscore our commitment to providing our clients with the best possible service.” He adds that the announcement “is the first of several senior staff appointments to be announced in the coming weeks.”
For the past four years she served as the director of media relations for UBS Investment Bank. In this position, she developed and implemented media relations strategies for the company’s U.S., Canadian and Latin American Equity and Credit Research, Equities Trading and Fixed Income Rates and Currencies Operations.
Prior to joining UBS, Rosenberg was a vice president in the corporate practice group at Rubenstein Associates, where she managed strategic development and media relations activities for a variety of financial services companies. Earlier in her career, she worked at both Manning Selvage & Lee and MWW Strategic Communications.