BOSTON—Brodeur has been named agency of record for Vectron International, a manufacturer of high precision frequency control products with factories in the U.S., Europe and Asia. Vectron products include crystal oscillators, frequency translators and data recovery products, and are used in telecommunication systems, military and space navigation and communication, and other electronic systems.
Brodeur will be working with Vectron to raise awareness and visibility among key stakeholders including customers, prospects and partners. Specifically, Brodeur will be building brand awareness across designated markets, applications and geographies and positioning Vectron executives as industry experts.
The firm beat out 10 other agencies for the account, including finalists Porter Novelli and Weber Shandwick.