Vietnam Taps H&K for Investment PR
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Holmes Report
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Vietnam Taps H&K for Investment PR

The Ministry of Planning and Investment of the Socialist Republic of Vietnam has selected Hill & Knowlton to manage a public relations effort designed to attract investment from the United States.

Paul Holmes

NEW YORK—The Ministry of Planning and Investment of the Socialist Republic of Vietnam has selected Hill & Knowlton to manage a public relations effort designed to attract investment from the United States. The account will be serviced from Hill & Knowlton’s Washington, D.C., New York and Singapore offices.

In the year since it ratified a watershed Bilateral Trade Agreement (BTA) with the United States in late 2001, Vietnam has experienced strong economic growth, with a more than seven percent gain expected this year, according to an Economist Intelligence Unit report released last week. According to the report, that would make the Vietnamese economy the “star performer” in Southeast Asia and a key player in the Asia-Pacific region.

“Vietnam today offers a compelling investment opportunity for American companies,” said Paul Taaffe, chairman and CEO of Hill & Knowlton. “U.S. business leaders will find that Vietnam is a dynamic country and open for business.”

Says Pham Manh Dzung, acting director general at the department of investment legislation and promotion, “We selected Hill & Knowlton based on its experience working with other countries in the area of investment promotion and because of its strong global network.”

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