SEATTLE—Waggener Edstrom Worldwide has strengthened its growing environment practice with two new clients and the addition of Jon Coifman as vice president. Coifman, who has deep communications expertise in the environmental sector, joined the agency from the Natural Resources Defense Council, where he was most recently director of media relations.
The two new clients are NatureWorks, a developer of Ingeo bioplastics, made entirely from renewable resources, and Ener1, a developer of advanced lithium-ion batteries to power the next generation of hybrid and electric vehicles.
Coifman will lead the environment practice in partnership with WE vice president Brandy Bishop. He is responsible for new-business development, as well as collaboration with WE leaders to provide expertise and counsel to existing and potential clients that have an environmental value proposition. He will also be responsible for driving stakeholder relations and issues management programs for existing clients.
The firm has also added two executives to support Microsoft's environmental initiatives: Michael Tebo, account director, who was manager of corporate affairs for American Honda Motor Co.; and Jennifer Kelly, account manager, who has worked with brands such as HP, Motorola and American Standard Companies.