SEATTLE—Waggener Edstrom Worldwide has promoted Jenny Moede, executive vice president and head of the healthcare practice, to executive vice president of the North America region. In her new role, she will oversee client satisfaction and growth for all WE’s practices in North America, including healthcare, consumer, corporate, public affairs, technology and social innovation. She also will strengthen global collaboration efforts for the company’s global accounts.
Moede, who joined WE from Edelman in 1994, will continue to be located in WE’s Portland, Ore., office and report to Claire Lematta, president of global regions. She previously led the Microsoft corporate communications team and launched the firm’s healthcare practice in 2001.
Colleen Beauregard, senior vice president, will assume leadership of the healthcare practice and will partner with recently hired senior vice president Aimee Corso to drive the growth of the practice.