NAIROBI—Weber Shandwick has extended its footprint in Africa through a new partnership leading Kenyan independent Gina Din Corporate Communications. Weber Shandwick now has a network of offices, affiliates and partners that can support clients in 20 markets across the Africa region.
Founded 16 years ago by Gina Din-Kariuki, GDCC is one of the leading independent PR firms in the East African region and has won many national and regional industry awards, including three EMEA region SABRE Awards and one Global SABRE. It has extensive experience in the telecommunications, financial and aviation sectors.
"Africa is home to some of the world's fastest-growing markets,” says Weber Shandwick chairman Jack Leslie (pictured). "In the last few years, more and more global companies and institutions have come to us looking for the best way to develop markets in Africa.”
Din-Kariuki spent her early years as head of corporate affairs for Barclays Bank of Kenya.
The firm appointed Johannesburg-based Jill Hamilton as its first regional director for Africa in 2011, and more recently added several North African offices through its partnership with Interpublic-owned Middle East Communication Network.