NEW YORK—Ogilvy Public Relations Worldwide has been selected as corporate public relaitons agency of record for Weida Communications, a U.S.-managed satellite telecommunications services provider that operates in China.
”Ogilvy PR was our clear choice as the firm that will help us meet our investor relations and public relations objectives,” said Ron Ison, vice president of investor relations. “The firm’s deep knowledge of brand development, investor relations expertise and proven ability to leverage intellectual capital to uniquely position our rapidly growing company is exactly what we need in an agency.”
Ogilvy will partner with Weida Communications to create and implement a strategic public and investor relations campaign to develop the company’s position in the marketplace. Program components will involve corporate and financial communications, executive communications, corporate positioning campaigns and other brand-building initiatives.