DENVER—Linhart McClain Finlon Public Relations has been selected by Wild Oats Markets, a natural and organic foods retailer, as its national public relations firm. LMF will help Wild Oats build and reinforce its brand connection with core customers and other stakeholders, and create new shoppers for the fast-growing natural and organic segment.
The Denver-based firm will also help introduce the brand in new markets; find new ways to engage customers and build business in existing markets; and support Wild Oats’ corporate social responsibility initiatives.
“Linhart McClain Finlon proved it has the ability to help project our brand messages, and build our reputation nationally and in major markets across the country,” says Sonja Tuitele, senior director of corporate communications. “We wanted a firm that shares our passion for our business, understands how to execute in key markets, as well as nationally, and also knows how to develop and implement effective grassroots and local marketing programs.”