Home > News > EMEA >  Edelman Launches In Turkey 

Edelman Launches In Turkey

EMEA, Global

Arun Sudhaman 30 Oct 2012

ISTANBUL--Edelman has formally launched a startup operation in Turkey, led by new hire Serra Türk Büyükfirat.

Büyükfirat was previously head of brand and communications at Türk Ekonomi Bankasi (TEB), a banking joint venture with BNP Paribas. Prior to joining TEB, Büyükfirat oversaw corporate communications at AVEA, a leading mobile network operator in Turkey.

She has also held a number of senior agency positions at global firms including Wunderman and Young & Rubicam International.

Chris Dobson, Edelman MD of strategic and emerging markets in EMEA, said the firm's move into Turkey was driven by increasing demand from clients.

 

“Opening in Turkey is a crucial step for Edelman” said Dobson. “Turkey’s rise as a key growth market and a pivotal commercial and geo-political player has been well documented. The demand from our clients for an Edelman presence here has been significant and growing in recent years.

"I’m therefore delighted that we have become the first truly international network agency in our field to enter the market organically, and that someone of Serra’s stature, experience and multi-sector background will be leading our business," he added.
 

comments powered by Disqus

 

 

Archive

Tejal Deshpande @Tejal Deshpande

@amithpr @holmesreport am looking forward to the results. entry shortlisted #fingerscrossed

15 minutes ago ReplyRetweetFavorite
Amith P @Amith P

Looking fwd to an evening of talks & awards at the @holmesreport #Sabres http://t.co/5M5dRgBj7N - was humbled to be one of the jury members

17 minutes ago ReplyRetweetFavorite
The Holmes Report @The Holmes Report

RT @EpicIndiaEvents: The stage is all set for #SABREAwards #SouthAsia. The biggest ceremony to kick off in next 2 hours. #PR #NewDelhi http…

29 minutes ago ReplyRetweetFavorite
ICCOpr @ICCOpr

RT @nboillot1: @IPREX_Global shows 33% growth in World Report | Holding Groups / Networks #worldPRreport via @holmesreport & @iccopr http:/…

45 minutes ago ReplyRetweetFavorite
Call Centre Hub @Call Centre Hub

RT @1PRISA: The Winds Of Change: 10 Challenges Defining The Future of PR http://t.co/KoebDBIWbw

1 hour ago ReplyRetweetFavorite
Peter van der Schyff @Peter van der Schyff

The impact on the communications industry has been considerable http://t.co/9TMz3a3HM8

1 hour ago ReplyRetweetFavorite
RSS | Join Facebook Twitter Linked In

Agency Directory

Search by Clients