Home > News > Asia Pacific >  Q1 2014 PR Results: Double-Digit Growth At IPG, Omnicom Firms Up 1.2% 

Q1 2014 PR Results: Double-Digit Growth At IPG, Omnicom Firms Up 1.2%

Asia Pacific, EMEA, Global, North America

Arun Sudhaman 22 Apr 2014

NEW YORK—Interpublic Group (IPG) PR firms have posted another strong quarter of growth, up by double-digits for the first three months of this year.

The organic increase is attributable to firms that are housed within IPG's CMG division, including Weber Shandwick, GolinHarris and DeVries. The same group of PR agencies were up in the 'high single digits' in 2013.

Overall, the CMG unit, which also features branding and experiential firms, was up 5.7% in the first quarter of the year.

Meanwhile, Omnicom's PR division, which includes FleishmanHillard, Ketchum and Porter Novelli, increased revenue by 1.2% on an organic basis during the quarter, to $325.4m. The PR agencies returned to growth after a Q4 decline in 2013, a year in which they grew by 1.5% overall.

Weber Shandwick CEO Andy Polansky told the Holmes Report that growth at his firm continued to outperform the market. Polansky pointed to digital investment as a key factor, alongside strong returns from corporate reputation, technology and healthcare.

Geographically, he added, North America and Asia-Pacific continued to lead the way, along with some European markets, notably the UK.

"I’m optimistic about the business overall given what we’re hearing from our clients," said Polansky. "We’re seeing it across the board. We have a couple of soft spots in Europe still but even there I feel like we have an important footprint and we serve a lot of multinationals. I don’t see a big drag."

Key recent wins for Weber Shandwick include Qualcomm, Microsoft China, Pearson and Abbott Labs.

comments powered by Disqus




Brian Wallace @Brian Wallace

Why “I’m just doing my job” Shouldn’t Be Your Mantra http://t.co/HAD8l2GCqW (cc @dmscott @holmesreport @StRegisBHresort)

27 minutes ago ReplyRetweetFavorite
Chandler Chicco Co @Chandler Chicco Co

MT @holmesreport: @paulholmespr shares #PRSummit trends:Brands striving to connect globally, Changing millennial perceptions, authenticity

29 minutes ago ReplyRetweetFavorite
isacoppens @isacoppens

RT @WS_London: UN Women Hires Weber Shandwick To Oversee Social Media http://t.co/Vja7DAJQgt via @holmesreport

34 minutes ago ReplyRetweetFavorite
Ketchum @Ketchum

@Brandwatch @holmesreport Thanks for the congratulations! It was a great evening at the award show.

43 minutes ago ReplyRetweetFavorite
Brandwatch @Brandwatch

@KetchumPR @holmesreport Only 3!? Congrats guys ;) http://t.co/JANBcZdwyD

47 minutes ago ReplyRetweetFavorite
RSS | Join Facebook Twitter Linked In

Agency Directory

Search by Clients