Holmes Report 30 Jun 2014 // 7:29AM GMT
NEW DELHI—Weber Shandwick, Perfect Relations and Adfactors topped the list of firms whose work is shortlisted for the 2014 SABRE Awards South Asia, which will be handed out at the awards gala on 25 July in New Delhi.
Clients of Weber Shandwick, Perfect and Adfactors have 14 entries each among the finalists, while Edelman and Avian Media scored 10 shortlisted each, ahead of IPAN H+K and Genesis Burson-Marsteller (nine each), MSLGroup (seven) and Integral (six).
The awards were judged last week in New Delhi by a jury comprised of numerous heavyweights from the South Asian PR industry.
Registration for the SABRE Awards dinner can be made via this form from the PRCAI, which is co-hosting the event with the Holmes Report. The event, which is taking place at the Holiday Inn, begins with the SABRE Summit at 4pm, followed by the awards ceremony later that evening.
You can view the shortlist below or download it as a PDF.
2014 SABRE AWARDS SOUTH ASIA SHORTLIST
THE DIAMOND SABRE AWARDS FOR EXCELLENCE IN PUBLIC RELATIONS IN THE C-SUITE
SABRE AWARD FOR SUPERIOR ACHIEVEMENT IN BRAND-BUILDING
Teach Pink
Comprehensive Blood & Cancer Center (CBCC), Ahmedabad
Simulations Public Affairs Management Services Pvt. Ltd.
Johnnie Walker The Journey
Diageo India Pvt. Ltd.
Edelman India Pvt. Ltd.
Datsun GO Launch
Nissan Motor India Private Limited
Adfactors PR Pvt Ltd
Launch of GVK Mumbai International Airport Private Limited's Terminal T2
GVK Mumbai International Airport Private Limited
IPAN Hill+Knowlton Strategies
Re-emergence of LIC Nomura Mutual Fund
LIC Nomura Mutual Fund AMC Ltd.
Adfactors PR Pvt Ltd
Largest Laundry Lesson
Ariel from Proctor & Gamble
Madison Communications Pvt Ltd
THE SABRE AWARD FOR SUPERIOR ACHIEVEMENT IN REPUTATION MANAGEMENT
Converting Big Risk into Big Opportunity - The Windows XP End of Support Campaign
Microsoft India
IPAN Hill+Knowlton Strategies
Beam Global Reputation Management through TAA Media Outreach
Beam Global
Integral PR
Lenovo India Corporate Campaign
Lenovo India
Text100
Scaling Coca Cola Support My School campaign from a 'CSR good-to-do' to a 'must-do' national agenda
Coca Cola
Perfect Relations
Vodafone's India, India's Vodafone
Vodafone India Limited
Adfactors PR Pvt Ltd
THE SABRE AWARD FOR SUPERIOR ACHIEVEMENT IN MEASUREMENT AND EVALUATION
Bournvita Quiz Contest
Cadbury Bournvita
Practice Strategic Communications India private limited
GRE Revised General Test - Enabling Confidence in Youth
Educational Testing Service (ETS) - Graduate Record Examinations (GRE)
The PRactice
From Ring to Crown: A Cinderella story of an Indian smart gadget
RHL Vision-Start Up Village, Kochi
MD Niche Media Consultants
Lice Negative To Life Positive: Creation Of A Repeatable PR Model
Marico
Perfect Relations
Making Triumph Motorcycles a triumph in India
Triumph Motorcycles
Eulogy!
THE GOLD SABRE AWARDS FOR EXCELLENCE IN PUBLIC RELATIONS PROGRAMMING
GEOGRAPHIC CATEGORIES
SOUTH/SOUTHEAST ASIA
The Metamorphosis of Employee Communications at HP in the Asia Pacific region
Hewlett-Packard
Edelman India Pvt. Ltd.
PRACTICE AREA CATEGORIES
MARKETING TO CONSUMERS (EXISTING PRODUCT)
Micromax '“ An Indian brand taking on major industry players
Micromax
Genesis Burson-Marsteller
The Magical 9 Months- with Apollo Cradl
Apollo Cradle
Madison PR
Gillette India - Shaved is Bathed
P&G India
DeVries Global
Lice Negative To Life Positive: Creation Of A Repeatable Pr Model
Marico
Perfect Relations
Reviving a boutique property: Suryagarh
Suryagarh
Avian Media Pvt Ltd
Converting A Village Into A Sanctuary Of Learning To Communicate Commitment To Social Change
Marico
Perfect Relations
MARKETING TO CONSUMERS (NEW PRODUCT)
24: Bringing real-time narration to Indian television
COLORS, Viacom18
Genesis Burson-Marsteller
Launch of GVK Mumbai International Airport Private Limited's Terminal T2
GVK Mumbai International Airport Private Limited
IPAN Hill+Knowlton Strategies
Creating Demand For A Product With Zero Talkability In India
Marico
Perfect Relations
Case Study: Re-emergence of LIC Nomura Mutual Fund
LIC Nomura Mutual Fund AMC Ltd
Adfactors PR Pvt Ltd
BUSINESS-TO-BUSINESS MARKETING
Indian Angel Network: Putting Angel Investors on the Map
Indian Angel Network
Genesis Burson-Marsteller
Position Graduate Management Admission Test (GMAT) as 'the preferred test' to pursue management education in India and abroad
Graduate Management Admission Council (GMAC)
Avian Media Pvt Ltd
Positioning Maersk Line in India
Maersk Line India
Mavcomm Consulting Pvt. Ltd.
Thank Your Teacher
Pearson India
Weber Shandwick India
CORPORATE IMAGE
Indian School of Business: How a young Indian business school got its mojo back
Indian School of Business
Genesis Burson-Marsteller
Switch2Green Campaign
Racold Thermo
Adfactors PR
Soldier for Women
P&G India
DeVries Global
Titan Company Paradox Panel
Titan Company Ltd
Rediffusion/Edelman
Thank Your Teacher
Pearson India
Weber Shandwick India
Everywhere TV
Tata Sky
Weber Shandwick India
CRISIS/ISSUES MANAGEMENT
Save Campa Cola Compound
Campa Cola Compound
Concept Public Relations India Limited
Botox India Campaign
Allergan Healthcare India Pvt. Ltd.
Teamwork Communication Solutions Pvt. Ltd.
Viva Zippo - Making a Lifestyle Statement
Zippo
Weber Shandwick India
IndiGo: Shifting focus from call centre to 24/7 Twitter Channel
IndiGo
Genesis Burson-Marsteller
Case Study: Re-emergence of LIC Nomura Mutual Fund
LIC Nomura Mutual Fund AMC Ltd.
Adfactors PR Pvt Ltd
PUBLIC AFFAIRS / GOVERNMENT RELATIONS
Tobacco Free Bihar
Cancer Awareness Society
Advantage Services
Poshan
AgroTech Foods
Weber Shandwick India
Save The Doctor
Association of Healthcare Providers (India)
Perfect Relations
PUBLIC EDUCATION
Suposhan
HEAL Foundation
The Pink Drive
Bristol Myers Squibb
Adfactors PR Pvt. Ltd.
Fight Dengue For Payal
SC Johnson
Edelman India Pvt. Ltd.
Taking anxiety out of cross-country remittances through consumer education
Xpress Money Services Ltd.
Adfactors PR Pvt Ltd
Increasing awareness to vote with the youth
MTV -Viacom 18
Avian Media Pvt Ltd
FINANCIAL COMMUNICATIONS
G2P Hope (Communication Campaign)
IFC- World Bank
Advantage Services
Retirement Planning Campaign
Max Life Insurance
Ketchum Sampark
Using Personal Trials And Social Media Engagement To Change Market Perceptions About An E-Payment Product
American Express
Perfect Relations
EMPLOYEE COMMUNICATIONS
Dil Se Bolo Campaign
Flipkart
Aim High Consulting
The Metamorphosis of Employee Communications at HP in the Asia Pacific region
Hewlett-Packard
Edelman India Pvt. Ltd.
CORPORATE SOCIAL RESPONSIBILITY
Acceptance of Huawei Telecommunications CSR programme: Huawei Maitree Scholarship
Huawei Telecommunications
Avian Media Pvt Ltd
Poshan
AgroTech Foods
Weber Shandwick India
Max Bupa Health Insurance
Text100 India, Global Communications
Scaling Coca Cola Support My School Campaign From A '˜Csr Good-To-Do' To A '˜Must-Do' National Agenda
Coca Cola
Perfect Relations
MEDIA RELATIONS
Position Graduate Management Admission Test (GMAT) as 'the preferred test' to pursue management education in India and abroad
Graduate Management Admission Council (GMAC)
Avian Media Pvt Ltd
Ola Cabs - Redefining Cab Services
Ola Cabs
Aim High Consulting
Right Horizons - The Money Expert
Right Horizons
Aim High Consulting
Datsun GO Launch
Nissan Motor India Private Limited
Adfactors PR Pvt Ltd
Beam Global Reputation Management through TAA Media Outreach
Beam Global
Integral PR
Culture Cameo In Election Cacophony: National Museum Gets Its Mojo
National Museum, New Delhi
MD Niche Media Consultants
DIGITAL CAMPAIGN
Mumbai In A New Light
Philips
Avian Media Pvt Ltd
Europe Whenever You're Ready
European Union Tourism Commission
Integral PR
SOCIAL MEDIA CAMPAIGN
Sony Xperia Z1 Launch
Sony India
MSLGROUP in India
Democratising Fashion Through New Media
Fashion Design Council of India (FDCI)
Weber Shandwick India
HP Ink Advantage Printers : Imaginate!
Hewlett-Packard India Pvt. Ltd.
Edelman India Pvt. Ltd.
Mumbai In A New Light
Philips
Avian Media Pvt Ltd
Europe Whenever You're Ready
European Union Tourism Commission
Integral PR
SPECIAL EVENT
Democratising Fashion Through New Media
Fashion Design Council of India (FDCI)
Weber Shandwick India
Taking the Discipline to the Next Level: Windows Phone Mixology
Microsoft India
IPAN Hill+Knowlton Strategies
Changing The Reputation Of The World's Second Largest Auto Exhibition
Society of indian Automobile Manufacturers
Perfect Relations
Increasing awareness to vote with the youth
MTV -Viacom 18
Avian Media Pvt Ltd
INDUSTRY SECTOR CATEGORIES
ASSOCIATIONS
Putting Angel Investors on the Map
Indian Angel Network
Genesis Burson-Marsteller
Position Graduate Management Admission Test (GMAT) as 'the preferred test' to pursue management education in India and abroad
Graduate Management Admission Council (GMAC)
Avian Media Pvt Ltd
Democratising Fashion Through New Media
Fashion Design Council of India (FDCI)
Weber Shandwick India
Changing The Reputation Of The World's Second Largest Auto Exhibition
Society of indian Automobile Manufacturers
Perfect Relations
CONSUMER PRODUCTS/SERVICES
Switch2Green Campaign
Racold Thermo
Adfactors PR
Retirement Planning Campaign
Max Life Insurance
Ketchum Sampark
Giftology- The Art of Giving
Titan Company Ltd.
Rediffusion/Edelman
LG India Tech Show 2014
LG Electronic India
IPAN Hill+Knowlton Strategies
Largest Laundry Lesson
Ariel from Proctor & Gamble
Madison Communications Pvt Ltd
FASHION & BEAUTY
Botox India Campaign
Allergan Healthcare India Pvt. Ltd.
Teamwork Communication Solutions Pvt. Ltd.
Democratising Fashion Through New Media
Fashion Design Council of India (FDCI)
Weber Shandwick India
Viva Zippo - Making a Lifestyle Statement
Zippo
Weber Shandwick India
Old Spice: Smell Mantastic
Procter & Gamble India
IPAN Hill+Knowlton Strategies
Creating Demand For A Product With Zero Talkability In India
Marico
Perfect Relations
FINANCIAL & PROFESSIONAL SERVICES
Putting Angel Investors on the Map
Indian Angel Network
Genesis Burson-Marsteller
Taking anxiety out of cross-country remittances through consumer education
Xpress Money Services Ltd.
Adfactors PR Pvt Ltd
Using Personal Trials And Social Media Engagement To Change Market Perceptions About An E-Payment Product
American Express
Perfect Relations
Thank Your Teacher
Pearson India
Weber Shandwick India
Case Study: Re-emergence of LIC Nomura Mutual Fund
LIC Nomura Mutual Fund AMC Ltd.
Adfactors PR Pvt Ltd
FOOD AND BEVERAGE
Vermilion Chef Search by US Entrepreneur & Restaurateur Rohini Dey
Vermilion Restaurant
MSLGROUP in India
Saffola Masala Oats- The Other Side
Marico
20:20 MSL
Bournvita Quiz Contest
Cadbury Bournvita
Practice Strategic Communications India
Poshan
AgroTech Foods
Weber Shandwick India
Cadbury Eclairs To Cadbury Choclairs
Mondelez India
The PRactice
HEALTHCARE
Suposhan
HEAL Foundation
The Pink Drive
Bristol Myers Squibb
Adfactors PR Pvt. Ltd.
The Magical 9 Months- with Apollo CradlE
Apollo Cradle
Madison PR
Fight Dengue For Payal
SC Johnson
Edelman India Pvt. Ltd.
Lice Negative To Life Positive: Creation Of A Repeatable PR Model
Marico
Perfect Relations
INDUSTRIAL/MANUFACTURING
Ford Ecosport - The Launch Of A Gamechanger
Ford India
Genesis Burson-Marsteller
Positioning Maersk Line in India
Maersk Line India
Mavcomm Consulting Pvt. Ltd.
MEDIA, ARTS & ENTERTAINMENT
24: Bringing real-time narration to Indian television
COLORS, Viacom18
Genesis Burson-Marsteller
Everywhere TV
Tata Sky
Weber Shandwick India
Increasing awareness to vote with the youth
MTV -Viacom 18
Avian Media Pvt Ltd
NOT FOR PROFIT
Save Campa Cola Compound
Campa Cola Compound
Concept Public Relations India Limited
Bhendi Bazaar Redevelopment
Saifee Burhani Upliftment Trust (SBUT)
MSLGROUP in India
ORBIS Flying Eye Hospital Visit
ORBIS India
Integral PR Services Pvt. Ltd.
Pinki goes to Wimbledon
Smile Train
Edelman India Pvt. Ltd.
Save The Doctor: Enabling 300,000 Indian Students To Convince The Indian Government To Add 4000 Seats For Postgraduate Medical Studies
Association of Healthcare Providers (India)
Perfect Relations
TECHNOLOGY
Sony Xperia Z1 Launch
Sony India
MSLGROUP in India
McAfee '“ Changing the Game in Online Security Conversations
McAfee
Text100 Global Communications
HP Ink Advantage Printers : Imaginate!
Hewlett-Packard India Pvt. Ltd.
Edelman India Pvt. Ltd.
Converting Big Risk Into Big Opportunity: The Windows XP End of Support Campaign
Microsoft India
IPAN Hill+Knowlton Strategies
Consumer Technology: App, app away with Windows!
Microsoft India
IPAN Hill+Knowlton Strategies
Vodafone's India, India's Vodafone
Vodafone India Limited
Adfactors PR Pvt Ltd
TRAVEL & LEISURE
Singapore Diaries
Singapore Tourism Board
MSLGROUP in India
Ola Cabs - Redefining Cab Services
Ola Cabs
Aim High Consulting
Spreading Smiles
Bangalore International Airport Limited
20:20 MSL
Launch of GVK Mumbai International Airport Private Limited's Terminal T2
GVK Mumbai International Airport Private Limited
IPAN Hill+Knowlton Strategies
Europe Whenever You're Ready
European Union Tourism Commission
Integral PR