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Creative Lens

"PR Firms Need More Artistry"

McCann Melbourne's John Mescall

The ECD of the ad agency behind the Cannes Lions PR Grand Prix winner discusses why PR firms struggle to develop big ideas.

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"We're masters at using a tiny budget"

Red Bull's Erica Valenti

Red Bull Australia's Erica Valenti discusses how the PR industry can become more creative.

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AirPR @AirPR

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András Vicsek @András Vicsek

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Lou Hoffman @Lou Hoffman

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Maddy @Maddy

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aartishah @aartishah

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The Holmes Report @The Holmes Report

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3 hours ago ReplyRetweetFavorite