The ECD of the ad agency behind the Cannes Lions PR Grand Prix winner discusses why PR firms struggle to develop big ideas.
Red Bull Australia's Erica Valenti discusses how the PR industry can become more creative.
> Global PR - Industry Growth Surges To 11% in 2013
> Top 10 - Edelman,Weber Shandwick,Then Daylight
> Fast Movers - UK Firms Lead Industry Growth
> Trends -Optimism Up As Marketers Increase Spend
In2Summit: Asia’s PR Industry Must Win War For Talent18 September 2014
Film, Fashion, Fun: Lenovo’s Brand Transformation At Beijing In2 Summit18 September 2014
AMEC Measurement Week Day Three Recap: The Challenges Of Social Within Regulated Industries And Goal Setting17 September 2014
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BEIJING: Congratulations PROI Worldwide agency Adfactorspr named Indian Consultancy of the Year @BahalMadan #proi @holmesreport
BEIJING: Congratulations! PROI Worldwide agency Adfactors PR & @Xpress_Money wins Gold #SABREAwards @holmesreport #proi
Report: "I Touch Myself" Cancer Campaign Takes Top Honors At Asia-Pacific SABREs - The Holmes Report http://t.co/yD7q48sHMu #AsiaPacific
"I Touch Myself" Cancer Campaign Takes Top Honors At Asia-Pacific SABREs http://t.co/KT3ASQsYQz via @HolmesReport
RT @suecookau: Congrats @HKStrategiesAUS! RT @holmesreport: Best in Show 4 I Touch Myself by Cancer Council Australia + H+K Aus. Asia-Pacif…
RT @JackMartin_TX: Congrats @PenHolloway and @HKStrategiesAUS. Their ‘I Touch Myself Campaign’ received the top Platinum SABRE Award http:/…