Celebrating its 25th anniversary in 2007,
Seswa is a wholly-owned subsidiary of Mazole Holdings, a black-owned marketing services group founded in 1997 and led by founder Dan Moyane, Markus Moses and Seswa managing director Johanna McDowell, who held corporate positions in the banking, manufacturing and retail sectors in the U.K. and South Africa, led Grey Advertising in South Africa for three years, and moved into public relations in 1993 with the creation of her own firm, Integrated Communications. Last year saw several personnel changes, as McDowell became chief strategy officer, while Jane Weaver, who joined the firm two years ago as client service director, took on the managing director’s role and Moyane added the chief executive officer title at
The past 12 months have also seen the introduction of several new products, including a communications style guide, designed to provide verbal and written templates to ensure consistency of corporate communications around the world; media “Circle of Influence” events, allowing senior members of the media to spend time with business owners and spokespeople; industry round table events that offer clients the opportunity to position themselves as leaders in their industry sector; and communications coaching, facilitated by Moyane, designed to equip clients with the skill and confidence required to handle any media interaction.
Technology clients include MapIT, a leader in digital mapping and navigation; MixTelematics, a global provider of fleet management products and services; and Frama,a franking and folding machines company. In the business-to-business category,