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Holmes Report
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Multi -specialist firm best known for its technology work France, UAE

Holmes Report


Established in 1995, Yucatan initially focused primarily on providing media and public relations advice to clients in the business-to-business technology sector, but over the past four or five years has expanded its capabilities and now operates four practice groups—technology (including business-to-consumer and business-to-business clients); industry; biotechnology and healthcare; and consumer—and has additional expertise in the construction sector and environmental issues, as well as a new and growing division specializing in trade show communications.
Founders Frédéric Montin and Evelyne Martin, who both bring strong backgrounds in advertising and public relations, and have built a business known for low levels of turnover among employees and clients. The former include practice leaders Caroline Prince (technology); Veronique Caby (industry); Anne Florence Loyer (healthcare); and Colette Rey (trade shows) heading a team of about 14 consultants. The latter include technology clients such as Capcom, Kodak Imaging and Gemalto, with new business over the past 12 months from AFNIC (the registry for .fr domain names), Afonemobile, Garmin Pro, Compuware and Verbatim; industrial giants Rockwell and (new this year) GE; healthcare companies Horus and Pharmavalley, with nanomedicine pioneer Nanobiotix joining the roster in 2010.
Says Isabelle Joulot, marketing manager for Climpact: “The impressing results we got helped our company to quickly become a recognized leader in our market .”
Yucatan has never taken an entirely parochial view of its business and since 1998 has been a member of the Worldcom Public Relations Group, one of the leading networks of independently owned public relations counselling firms. It has collaborated with partners in Europe, Asia and the U.S. on clients including Rockwell Automation and the HELP: A Life without Tobacco campaign for the EU. In 2007, Yucatan opened an office in Dubaï—now about four people strong—specialising in events, conventions and seminars and has formed a joint venture with local PR agency Majlis. Over the past 12 months, it has also added a person on the ground in Beijing and is working with its Worldcom partner in the Chinese market.
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