2016 Holding Groups PR Ranking

Holding Groups

The following is the ranking of 2015 revenue from the PR operations of major holding groups and independent networks.

2016	2015	Agency	HQ	Fee Income 2015 ($)	Growth (Reported)
1	2	Interpublic Group ¹	USA	1,500,000,000	7.14%
2	3	WPP ²	UK	1,389,150,000	5.94%
3	1	Omnicom Group ³	USA	1,360,000,000	-2.86%
4	-	BlueFocus Communication Group ⁴	China	1,294,275,789	44.31%
5	4	DJE Holdings ⁵	USA	901,919,821	5.87%
6	5	PROI Worldwide ⁶	UK	702,768,184	14.27%
7	6	Publicis Groupe ⁷	France	480,000,000	-2.04%
8	7	Worldcom Public Relations Group 8	USA	288,000,000	0.0%
9	8	Huntsworth Group ⁹	UK	247,548,000	2.25%
10	9	IPREX 10	UK	230,000,000	4.54%
11	10	Havas PR ¹¹	France	225,000,000	7.14%
12	11	Next 15 ¹²	UK	190,806,000	18.86%

2016 PR Holding Group Ranking: WPP Overtakes Omnicom

WPP's PR operations overtook Omnicom in 2015, regaining the effective top spot among holding group PR operations. While Interpublic's CMG unit reported more ($1.7bn), this includes several firms that do not specialise in PR; accordingly WPP's PR operations are likely to once again be the largest in the world.

The holding group table also features China's BlueFocus Communication Group for the first time, which debuts at fifth place after growing revenues by 44%. There was also good growth from Next 15, while PROI Worldwide — which remains the largest collection of independent PR firms in the world — was up 14% compared to 2014.

Rankings: Top 10 | Top 250 | Fast Movers | Holding Groups/Networks
Analysis: PR industry growth slows to 5%
Research: Disruption | Talent