The New Partnership Paradigm
Charting the future of public relations
Holmes Report

The New Partnership Paradigm

What patient advocates seek from pharmaceutical partners

inVentiv Health Public Relations Group

The New Partnership Paradigm

As patients and caregivers are confronted with a dramatically changing healthcare landscape, American patient advocacy organizations are evolving the work they do for these communities and would like to see their relationships with pharmaceutical companies also change to keep pace.

This report from inVentiv Health Public Relations Group is based on more than two months of interviews with nearly four dozen patient advocacy organizations representing patients with a variety of diseases and conditions, including cancer, mental health and rare diseases. It highlights areas in which the patient advocates would like to see change in their relationships with pharmaceutical partners, as they work together to ensure that new medications arriving on the market meet the needs of people with devastating diseases.

Click here to download the full report.

By inVentiv Health Public Relations Group


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