About the Job

Zeno Group is seeking a digitally savvy and data-driven Vice President to join its award-winning New York Digital team, helping craft and sell our Digital offering and leading key accounts for some of the world’s biggest sports and entertainment, lifestyle and CPG brands.
 
Roles & Responsibilities

This role is a key business lead in a fast-paced, high-energy setting based in our New York office. The expectation is that a qualified candidate at the VP level be equal parts account manager, analytics master, media-savvy strategic thinker and team leader. You should demonstrate the ability to council senior positioned digital clients, work collaboratively with large partner agencies across marketing disciplines, develop thoughtful digital marketing approaches to accomplish business objectives, navigate large organizational structure, translate data points into meaningful client insights and act as a compassionate team lead. 

This role will also support the EVP Digital and mentor junior Digital team members.

Building client relationships, delivering clear POVs on digital trends, mining strategic work and data for consumer insights and developing and driving client pitch proposals are additional key responsibilities. Digital leads are also responsible to articulate ideas, present concepts to marketing executives and represent the broader Zeno team in all circumstances.

We are looking for someone who will crush their day to day and be a true leader.

About You

Skills & Experiences

Here’s what we’re looking for:

• 8-10 years of digital/integrated marketing experience
• One who can shepherd creative ideas from concept to execution by working with both creative and planning
• An expert problem solver
• A data-driven candidate who puts an emphasis on outcomes, not outputs.
• One who understands paid social, audience segmentation and optimization
• An expert grasp of social media platforms such as Facebook, Twitter, Instagram, Pinterest, YouTube and Snapchat – we need an early adopter that can speak to both the macro and micro themes in social media
• A solid understanding of the influencer and content marketing landscape
• Understanding of web analytics (i.e. Google Analytics, Adobe Analytics) and their presence within the user journey
• One who can develop channel strategy and reflect the nuances of different social networks and communities.
  
  

Zeno Group is a global, integrated communications agency, born from PR. The award winning agency is committed to work that delivers true business value for clients across consumer, corporate, health and technology industries. Zeno was named 2019 Agency of the Year by PRWeek and received high commendation as 2018 PRWeek US Midsize Agency of the Year and 2017 International Agency of the Year. Additionally, Zeno was named a Best Place to Work by PRWeek in 2016 and 2017. The agency also received the 2017 Platinum Award for ‘Best in Show’ at the SABRE Awards North America. The agency was recognized at the Cannes International Festival of Creativity in 2018, winning a Bronze PR Cannes Lion, and in 2016, winning a Gold Cannes Lion and a Bronze PR Cannes Lion. Zeno is a DJE Holdings Company. For more information, visit us at www.ZenoGroup.com.