Vice President, Media Relations - Weber Shandwick | Holmes Report Jobs Board
Charting the future of public relations

Vice President, Media Relations - Weber Shandwick

New York, NY

Consumer

Do you want to join the world’s leading, most dynamic consumer marketing practice? Are you a writer? Thinker? Passionate practitioner?

Can you take a big idea from inception to its culture-shaking conclusion? We need social savants. Media mavens. Client counselors. And all around great team players.

We’re looking for supremely talented and enthusiastic professionals to join us. If you think you fit the bill, we’d love to hear from you. (And if you fit the bill and you have a particular passion for lifestyle, food, and CPG brands, even better.) Here's what we're looking for....

The ideal candidate will have agency and consumer brand experience.

 
PRIMARY RESPONSIBILITIES:
  • Set earned media strategy for all campaign activations
  • Maintain daily client contact for all media executions
  • Develop long term plans and program recommendations for clients, including overarching strategy
  • Help generate creative and integrated ideas and opportunities as part of planning
  • Actively participate in an integrated agency team as a PR representative with a focus on media results
  • Develop media strategy plans; oversee and play active part in execution
  • Develop KPI measurement strategy for campaigns and deliver on them
  • Experience in placing corporate/marketing brand and executive leadership stories
  • Ability to multitask on a fast-paced account providing one-off media POVs to clients’ in a timely manner
  • Account for quality control and review of client correspondence, proposals, press materials, messaging, and Q&A
  • Lead media account team through activations and develop jr. media talent on the team
  • Attend account reviews and staff meetings - provide ongoing communications and feedback 
  • Involved in staffing of team including reviewing resumes and interviewing candidates
  • Assist to lead the Consumer Practice media team, developing jr. media talent and providing strategic inputs across the group and accounts
Qualifications
Basic Qualifications:
  • 8+ years public relations experience focusing on media relations in consumer/lifestyle
  • Bachelors Degree
  • PR agency experience
Additional Qualifications:
  • Prior agency media experience in consumer brand marketing on Beverage/Spirits, Food & Lifestyle and Entertainment accounts
  • Experience leading large scale, integrated activations and campaigns
  • Strong writer – ability to craft messages and story narratives for both trade and consumer audiences
  • Strong managerial skills – ability to manage and prioritize multiple work streams
  • Proven experience working within an IAT
  • Proven experience pitching and landing stories
  • Strong presentation skills
  • Must be proactive and flexible, a team player able to work in a fluid environment with changing priorities
  • Proven skill  in client strategy and team leadership

About Weber Shandwick

Weber Shandwick is a leading global communications and engagement firm in 78 cities across 34 countries and operations extending to 126 cities in 81 countries. The firm’s diverse team of strategists, analysts, producers, designers, developers and campaign activators has won the most prestigious awards in the world for innovative, creative approaches and impactful work, including being honored as an Ad Age A-List Agency in 2014 and 2015, The Holmes Report’s Global Agency of the Year in 2014 and 2015 and PRWeek’s 2015 Global Agency of the Year. Weber Shandwick and its Prime unit have won a combined 25 Cannes Lions since 2009. Weber Shandwick was also named a Best Place to Work by Ad Age in 2014 and 2015 and PRWeek in 2013 and 2014. The firm deploys deep expertise across sectors and specialty areas, including consumer marketing, corporate reputation, healthcare, technology, public affairs, financial services, corporate social responsibility, financial communications and crisis management, using proprietary social, digital and analytics methodologies. Weber Shandwick is part of the Interpublic Group (NYSE: IPG). For more information, visit http://www.webershandwick.com.

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.


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30/04/2018