The latest PR news from the Holmes Report.
Opinion and commentary from the Holmes Report.
The Holmes Report's Echo Chamber PR show lifts the lid on key stories and trends.
Latest video interviews and campaigns from the Holmes Report.
Long-form journalism that analyzes the issues, challenges and opportunities facing the business and practice of PR.
Industry-leading analysis of the PR stories that matter.
Up close and personal with leaders from the marketing and PR worlds.
Keeping up with the latest thinking on PR industry expansion.
Coverage and analysis of Burson-Marsteller's takeover by smaller WPP sibling Cohn & Wolfe.
Diversity & inclusion trends, views and analysis from the Holmes Report.
Coverage of the Cannes Lions from the Holmes Report in association with ICCO.
Coverage of the World Economic Forum in Davos.
Creative work, trends and views from the global public relations industry.
Dedicated to exploring the new frontiers of PR as it dives deeper into social media, content and analytics.
Our coverage of key technology PR trends and challenges from around the world of digital communications.
From brand marketing to conscious consumerism, coverage of key marketing and PR trends worldwide.
Coverage of global corporate reputation and communications news and trends, from the leading online corporate PR news website The Holmes Report. Subscribe today!
Sports PR news, diversity & inclusion trends, views and analysis from the Holmes Report. Subscribe today for the very latest in the world of sports communications.
The Holmes Report's definitive global benchmark of global PR agency size and growth, new for 2018.
The key global benchmark of PR agency rankings, industry size and trends, from 2016 onwards.
The Holmes Report's annual selections for PR Agencies of the Year, across all of the world's major markets.
The world's 100 most powerful corporate communicators.
The Holmes Report profiles marketing and communications innovators from across North America, EMEA and Asia-Pac.
The most creatively awarded PR campaigns and agencies in the world.
In-depth annual research into the PR industry's efforts to raise creative standards.
The Holmes Report comprises an annual book of the best agencies, campaigns, influencers and stories of the year.
The world's biggest PR awards programme, dedicated to benchmarking the best PR work from across the globe.
The biggest PR conference of the year, a high-level forum designed for senior practitioners to address the critical issues that matter most.
Exploring the innovation and disruption that is redefining influence and engagement.
Unrivalled insight into the world's best PR agencies, across specialist and geographic categories.
Bringing together in-house comms leaders with PR firms to discuss critical global issues.
The PR industry’s most comprehensive listing of firms from every region and specialty
Find the latest global PR and communications jobs from the Holmes Report. From internships to account executives or directors. See all our PR jobs here.
Content from the Holmes Report's premium partners.
Winners will receive their trophies at the EMEA SABRE Awards in London on 19 May. Analysis of all Winners and Finalists across 20 categories can be accessed via the navigation menu to the right or below.
Havana Orange has built its PR agency around the idea of community — bloggers, journalists, celebs, tweeps, experts and scientists, anyone who can effectively reach an audience. This broad thinking has won Havana Orange an exceptionally strong roster of clients including: TomTom, Pernod Ricard, Bosch Siemens Home Appliances, KAZAM, Kodak Phones and F-Secure.
Havana Orange has managed to modernize its PR services while still retaining a core that’s anchored in classic communications. Walking this tightrope has brought Havana Orange credibility across the paid, earned, owned and shared spectrum.
Gross income is up just past €1m and total headcount is 20 across offices in the Netherlands, Belgium, Finland and Germany. Co-founders Rick van de Weg and Jacob-Jan Esmeijer continue to helm the firm as it nears its six year mark, alongside managing partners Robin Middel and new hires Carsten Bickhoff and Stefan Ehgartner. Havana Orange positions itself at the intersection of lifestyle and tech. In 2014 the firm also started Havana Blue, a subsidiary completely focused on the maritime sector. Havana Blue is part of the Navigate PR global network of maritime communications agencies.
Notable work includes launching the world thinnest smartphone for KAZAM — a revolutionary product from a fairly unknown brand. Havana Orange seeded rumors about the product at the consumer electronic fair IFA Berlin 2014. From there, the firm organized a press tour, tapping into its network within the smartphone and electronic media. The effort also included a collaboration with channel partners to create large banners hung on the outside wall of big stores, as well as print commercials.
For Onapsis, Havana Orange explained the benefits of video distribution and monetization to broadcasters, companies and publishers. The team successfully placed news, case studies and interviews in publications read by Onapsis’ target audience in a short amount of time. — AaS
Het PR Bureau (Netherlands/Independent)
Het PR Bureau has an insightful proposition — to create chain-reacting stories that connect people with brands. How these connections happen, however, is constantly changing so Het’s network includes a broad range of entrepreneurs, journalists, bloggers, social influencers, artists and others.
Founders Jacqueline Bosselaar and Marnix Geus lead the 10-year-old firm with offices in Amsterdam and Antwerp. In 2014, they oversaw 20% growth resulting in €3.4m in fee income. Key clients include Vodafone, Spotify, International Card Services, Unilever, Heineken and PepsiCo.
Esther Leloux, strategy director, and Sid de Koning, creative technology director, oversee the work across the firm’s practice area: tech, media and entertainment . Example of this include handling the huge amount of media interest in Spotify’s digital music offering and generating results around AXE’s female fragrance tapping into bloggers, vloggers and artists. — AaS
Whyte Corporate Affairs (Belgium/Independent)
Some Brussels firms focus on the EU public policy agenda, others target the Belgian consumer market, but since its founding in 2008, Whyte Corporate Affairs has focused on providing stakeholder engagement counsel to corporate clients with EMEA headquarters or operations in the Belgian capital, providing insight into the Belgian media, political, corporate, social and academic landscape.
The firm has 23 people—including founding partners Sandrine Agie, Joris Bulteel, Eveline De Ridder, and Emmanuel Goedseels—generating fee income of around €3.14m, up by 6% last year. Clients include Anheuser-Busch InBev, IKEA, Thalys International, Saab Aeronautics, Dexia Holding, Danone, Brussels Airport, and Holcim. New clients last year included BASF, Monsanto, Nutricia, and Renault Automotive. The firm has won awards for crisis communications on behalf of Anheuser-Busch InBev, and other recent highlights included serving as lead agency for the corporate communication in four markets (Belgium, France, Germany, the Netherlands) for Thalys International and issues management for Renault following an allegedly sexist Facebook ad.— PH
The next In2Summit is 23 September in Hong Kong.
The world's largest PR awards program, running across six continents. Book now.
We feel that the views of the reader are as important as the views of the writer. Please contact us at [email protected]Signup For Our Newsletter Media Kits/Editorial Calendar Jobs Postings Sitemap
© The Holmes Report 2018