The latest PR news from the Holmes Report.
Opinion and commentary from the Holmes Report.
The Holmes Report's Echo Chamber PR show lifts the lid on key stories and trends.
Latest video interviews and campaigns from the Holmes Report.
Long-form journalism that analyzes the issues, challenges and opportunities facing the business and practice of PR.
Industry-leading analysis of the PR stories that matter.
Up close and personal with leaders from the marketing and PR worlds.
Keeping up with the latest thinking on PR industry expansion.
Coverage and analysis of Burson-Marsteller's takeover by smaller WPP sibling Cohn & Wolfe.
Diversity & inclusion trends, views and analysis from the Holmes Report.
Coverage of the Cannes Lions from the Holmes Report in association with ICCO.
Coverage of the World Economic Forum in Davos.
Creative work, trends and views from the global public relations industry.
Dedicated to exploring the new frontiers of PR as it dives deeper into social media, content and analytics.
Our coverage of key technology PR trends and challenges from around the world of digital communications.
From brand marketing to conscious consumerism, coverage of key marketing and PR trends worldwide.
Coverage of global corporate reputation and communications news and trends, from the leading online corporate PR news website The Holmes Report. Subscribe today!
Sports PR news, diversity & inclusion trends, views and analysis from the Holmes Report. Subscribe today for the very latest in the world of sports communications.
The Holmes Report's definitive global benchmark of global PR agency size and growth, new for 2018.
The key global benchmark of PR agency rankings, industry size and trends, from 2016 onwards.
The Holmes Report's annual selections for PR Agencies of the Year, across all of the world's major markets.
The world's 100 most powerful corporate communicators.
The Holmes Report profiles marketing and communications innovators from across North America, EMEA and Asia-Pac.
The most creatively awarded PR campaigns and agencies in the world.
In-depth annual research into the PR industry's efforts to raise creative standards.
The Holmes Report comprises an annual book of the best agencies, campaigns, influencers and stories of the year.
The world's biggest PR awards programme, dedicated to benchmarking the best PR work from across the globe.
The biggest PR conference of the year, a high-level forum designed for senior practitioners to address the critical issues that matter most.
Exploring the innovation and disruption that is redefining influence and engagement.
Unrivalled insight into the world's best PR agencies, across specialist and geographic categories.
Bringing together in-house comms leaders with PR firms to discuss critical global issues.
The PR industry’s most comprehensive listing of firms from every region and specialty
Find the latest global PR and communications jobs from the Holmes Report. From internships to account executives or directors. See all our PR jobs here.
Content from the Holmes Report's premium partners.
One factor that should never be overlooked when it comes to why employees love their workplace is winning—and Cohn & Wolfe enjoyed a winning year in 2014, with US fee income up by close to 16 percent and plenty of big account additions. That was undoubtedly a factor in the firm’s ranking in this year’s Best Agencies to Work For research, but there are others, including enhanced employee communications (newsletters designed inform and inspire) and an expanded professional development initiative that includes training in the firm’s “dig deeper, imagine more” process.
It’s clear that employees have bought in: “In this day and age, creativity can fall by the wayside when deadlines, bureaucracy and tactical tasks get in the way,” says one. “However, here at Cohn & Wolfe, we are strongly encouraged to push past the boundaries paperwork and think creatively from research insights, honing in on our ‘Dig Deeper. Imagine More.’ mantra.” As for the broader culture: “My favorite thing about Cohn & Wolfe is the fact that, above everything, we are a team,” says another staffer. “When things get hard—which they do—you know that your team and the entire agency has your back and that everyone is in it together.”
Runners-up: Weber Shandwick, Edelman
Margi Booth’s firm has always had a “work hard, play hard” vibe, and over the past couple of years it has done a good job of balancing its investment in creativity, content creation, and analytics with a wide range of team-building activities. The firm’s “spirit team”—a group of employees from all levels focused on morale—comes up with team-building ideas like “Beer Fridays” or free tickets to sporting events, and the professional development efforts, including an outside speaker series, focuses on helping people unleash their creativity.
“Our team has an intellectual curiosity that makes coming to work fun,” says one respondent. “Everyone pushes for innovation, for performance, to do better—and in a helpful productive way.” Another likes the “entrepreneurial spirit” and a culture “where anyone who has a good idea is heard loud and clear, where ideas are debated and respected—a good idea can come from anyone—and people help one another to get the job done.”
Runners-up: APCO Worldwide, Finn Partners, Marina Maher Communications, Gibbs & Soell
California public affairs firm Davies has a track record second to none in our Best Agencies to Work For survey, having featured on these lists 10 times and ranked second in this category last year—a testament to founder and CEO John Davies’ belief that “we are only as good as each member of our professional team."
“While we do stress-filled work, our office is uplifting, low-key and very fun,” says one respondent. “We all learn a lot from one another.” Adds another: “After a number of firms I found a home here at Davies because the work is stimulating, the clients really depend on us and the leadership cares and are very generous. There's not a lot of that going around.”
Runners-up: Chamberlain Healthcare PR, Shift Communications, Biosector 2, PAN Communications
For the second consecutive year, New York’s Group Gordon takes the top honors in the boutique category, reflecting founder Michael Gordon’s ambition to cultivate “an open, contemporary culture like that of Google; yet the quality of our work product and approach aspires to be like that of Kekst.” GG looks for people who are critical thinkers and emotionally intelligent.
“We're a meritocracy that values and recognizes quality work,” says one respondent. “Because we're small, each member of the team has a lot of responsibility and an opportunity to engage with client leadership on a regular basis. We only take on clients in which we believe, making it easy to come to work each day.” Adds another: “I have been actively engaged with my clients since my second week here, encouraged to take ownership of tasks and consult on strategic decisions. We are not just given feedback, but the opportunity to apply it.”
Runners-up: Fish Consulting, CooperKatz & Co., 360 Public Relations, Zapwater,
We feel that the views of the reader are as important as the views of the writer. Please contact us at [email protected]Signup For Our Newsletter Media Kits/Editorial Calendar Jobs Postings Sitemap
© The Holmes Report 2018