Holmes Report 23 Apr 2018 // 1:23AM GMT
CARSON, CA — Wham-O has appointed Percepture as its public relations agency of record. Percepture will spearhead Wham-O's business-to-business and business-to-consumer communications efforts in conjunction with the company's 70th anniversary and launch of new products. Wham-O manufactures classics toys like Frisbee, Slip ’N Slide, Hula Hoop, and Hacky Sack, as well as outdoor brands Boogie and Snow Boogie Pro Boards.
CHICAGO — Glenapp Castle has retained Zapwater Communications as its US public relations agency of record. Glenapp is a 5-star luxury castle hotel in coastal Ayrshire, Scotland, featuring seventeen individually designed guest rooms.
NEW YORK — Magrino has nabbed three new clients — 11 Hoyt, Everdure by Heston Blumenthal and Miracle. 11 Hoyt is Tishman Speyer’s new luxury residential tower located in downtown Brooklyn, slated to launch this summer. Evendure by Heston is a new line of barbeques from Blumenthal, the celebrity chef, and the appliance manufacturer Heston. The Miracle family of holiday pop-up bars is targeting more 100 locations around the world in 2018.
DENVER — FierceCable, the pay TV industry trade publication, has tapped Bob Gold & Associates to promote its new conference, The Pay TV Show. This multi-day event will take place May 14-16 the Hyatt Regency Denver Tech Center, drawing cable, telecom, OTT, programming and tech companies to discuss industry technologies, strategies and business models.
BOONTON, NJ — The S3 Agency has been named public relations Agency of Record for Himalayan Natural Mineral Water, which is making its US debut. The S3 Agency will be tasked with raising brand awareness as Himalayan Natural Mineral Water enters select retailers in Chicago and Southern California, and nationwide via Amazon.