Holmes Report 06 Nov 2016 // 11:02AM GMT
NEW YORK—Altar’d State, a women’s fashion brand with more than 70 boutiques throughout the Midwest, South, Mid-Atlantic and Northeast regions, has awarded Ignite Social Media and DeVries Global its social media and public relations business. The companies will work to refine brand messaging and overarching social media engagement strategy, as well as day-to-day social media responsibilities such as editorial planning, content development support, program development, agile media buying, and insights and reporting.
MIAMI—rbb Communications has been named the agency of record for Richman Signature Properties. rbb is managing a strategic integrated marketing and media relations program to introduce prospective residents to Richman Signature Properties and elevate the brand onto a national platform.
NEW YORK—M&C Saatchi PR has partnered with the Financial Times, one of the world’s leading business news organizations, to support its recently launched “Facts. Truths.” campaign. As part of a multifaceted brand campaign including out-of-home, CRM and audience development, M&C Saatchi PR is tasked with spearheading the execution of on-the-ground street installations across New York City, Washington, DC, and London.
WESTCHESTER, NY—Buzz Creators has added several new recent clients including: Barnes & Noble, Pentegra Retirement Services, New York Medical College, Legal Services of the Hudson Valley, White Plains Linen, Unique Hair Concepts, La Jolie Salon, Color Bar & Spa, TotalFusion and Maniatis & Dimopoulos.
NEW YORK—Resound Marketing has been selected as the public relations agency of record for Mountain View, California-based data management specialist Treasure Data. Resound was selected to provide PR storytelling to raise awareness of Treasure Data and attract the attention of leaders across enterprise IT and business operations.
DALLAS—Integrated marketing communications firm M/C/C has partnered with Kinetrex Energy, an Indianapolis-based natural gas company specializing in clean, affordable liquefied natural gas. Focusing on multiple vertical markets, M/C/C will conduct market research, develop brand messaging and positioning, upgrade the Kinetrex website and execute a communications program designed to generate brand awareness and loyalty.
NEW YORK—Luxury public relations agency Issa PR will lead the US launch of the The House of Finland, presented by Finnish Tech, Design & Art, a non-profit organization that promotes Finnish creativity in the US.
NEW YORK—NJF, an MMGY Global company, has been named the agency of record for Holland America Line, a leading global brand offering over 500 enriching journeys to more than 400 ports in 98 countries.
NEW YORK—Susan Fine, New York real estate developed and president of Oases Development, has appointed Bullfrog + Baum to represent TurnStyle, her latest retail project.