Holmes Report 11 Sep 2017 // 4:30AM GMT
NEW YORK — Crenshaw Communications has been named agency of record for Weekly Tasting, an online wine sale site. The appointment was made following a formal review involving 15 PR firms in New York and other locations. The agency was tapped for PR, media relations and content services to support the company. Crenshaw Communications was founded in 2009 by Dorothy Crenshaw, former president and co-founder of Stanton Crenshaw Communications.
NEW YORK — Issa PR has been appointed to launch a series of events for the House of Finland to celebrate the country's 100th year of independence. In September, 2017, the non-profit organization returns to New York to highlight the best of Finnish art, design, technology and education. The events will take place at various locations throughout New York City from September 9-14 and include a cocktail party, press preview, and gatherings to celebrate Finnish innovation, fashion and art.
WOODLAND HILLS — JMPR Public Relations has been named public relations agency of record for Haynes Manuals, Inc., a publisher of DIY automotive, power sport, marine and tractor manuals. The firm will be responsible for helping drive awareness of Haynes' new OnDemand product, which offers job-by-job and model specific videos covering the most common repair and maintenance tasks.
NEW YORK — Freeze-dried fruit company Crispy Green has selected Fastlane Communications as its full-service branding, marketing and digital content agency of record for its complete line snack products. Fastlane will focus on establishing the future brand direction and strategic positioning, the go-to-market strategy and plans, including major annual campaigns, PR, content marketing, social media, events and brand partnerships.
NEW YORK — GNFP Digital/Germinder has been named PR agency of record for Fear Free, LLC., an initiative to prevent and alleviate fear, anxiety and stress in pets by inspiring and educating the people who care for them. The agency will provide strategic counsel and handle trade, national and local market media relations and related digital media. Initial assignments include the launch of Fear Free Happy Homes and the book launch of From Fearful to Fear Free, a Positive Program to Free Your Dog From Anxiety, Fears and Phobias.