CHICAGO — Driven Brands has named Olson Engage its corporate communications agency of record. Driven Brands hired Olson following a competitive review. Driven Brands manages a group of automotive companies including Maaco, Meineke Car Care Centers, CARSTAR, 1-800 Radiator & AC and Take5 Oil Change. Collectively, the brands comprise approximately 2,500 locations across North America.

NEW YORK — uShip, which connects shippers with carriers wanting to max their truck capacity, has tapped Diffusion to be its PR agency of record. Diffusion is tasked with raising the company’s profile and communicating the company’s approach to both consumer and business audiences. Diffusion will position uShip as an industry leader and go-to shipping option for large goods through a media relations program built on research and insights targeting mainstream, consumer, technology and industry press.

SAN DIEGO — KCD PR has added Millennium Trust Company to its client roster. The agency is charged with boosting awareness of Millennium Trust and driving interest in the new service offerings and technology that the company plans to roll out. KCD’s expertise will also place Millennium Trust executives as thought leaders and experts on retirement and wealth services.

BOSTON – PAN Communications has added two clients to its martech roster. They are: CommerceCX, which provides digital solutions that help businesses engage with their customers; and Custora, a customer analytics platform that delivers data and insights to marketers.