Holmes Report 22 Jul 2018 // 5:20PM GMT
NEW YORK — Danny Franklin, most recently a Benenson Strategy Group managing partner, has joined Bully Pulpit Interactive as a partner. As an expert in message strategy, Franklin he will help bridge traditional message research with next-generation analytics and marketing capabilities to create a robust message strategy offering.
NEW YORK — Droga5 has made three key promotions: Colleen Leddy has been upped to chief media officer from head of communications strategy; Dean Challis, formerly group communications strategy director, is now head of communications strategy; and Marianne Stefanowicz, who was global head of communications, is now chief communications officer.
LOS ANGELES — After running her own entertainment agency for a decade-plus, Amy Prenner has joined Allied Integrated Marketing as senior VP of national publicity, Prenner will manage publicity for the agency’s film, television, streaming and brand clients, and she will oversee Allied’s national publicity teams in LA and New York.
WASHINGTON — Subject Matter has hired Katie Boehret, a former national technology columnist for the Wall Street Journal, to join its strategic content practice as a senior director. Boehret will work across Subject Matter clients on a variety of initiatives.
BOSTON — Former Money Magazine deputy editor Paul Lim has joined BackBay Communications as a VP. Vim will lead the firm’s asset and wealth management group. His responsibilities include overseeing the group’s accounts and developing and implementing strategic communications plans for clients.
CHICAGO — 3rd Coast PR has promoted of four employees who have contributed significantly to the launch of campaigns for clients including O-Cedar, Lakeshore Learning, Thermos, Nest and Sinomax and more. They are: Betsi Schumacher, executive VP and managing director; Rachel Johnson, director of client services; Madeline Zenz, account director; and Mary Kelly, senior account director.
RALEIGH — French/West/Vaughan has made nine new hires and two promotions in its Raleigh headquarters. The new staffers are: Shea Carter, associate VP; Caroline Hayward, brand planner; Evan Boyer, Colleen Vallely and Sara Teal, account supervisors; Peyton Burgess, account executive; and Jaimee Geoffrey-White, Alaina Ruggery and Brewer Owen, account coordinators. FWV has promoted Meg Byers to senior account supervisor and Dana Edwards to account supervisor.