SAN FRANCISCO — W2O has named Dan Linton lead of the agency’s newly expanded global data privacy group. In the newly created role of global data privacy lead, Linton (pictured) will work with his team to utilize W2O’s preeminent analytics experts to provide the firm’s clients with innovative solutions based on the latest privacy regulations and guidance. Linton has more than 20 years of experience in marketing sciences and digital analytics on the agency and client side. Before joining W2O, he was global digital analytics manager for Intel Corporation.

ATLANTA — Brandware Group has appointed Lou Laste as agency CEO. Laste will lead all agency strategy and operations, from talent development and agency culture to client business, service innovation and business development. Laste most recently launched and grew a boutique communications firm, specializing in B2B technology and automotive clients that will now join Brandware's consumer and B2B client community. Prior to his entrepreneurial venture, Laste held executive marketing communications positions at companies including Cox and Verizon.

FORT LAUDERDALE,  FL — Durée & Company has promoted Jenna Reed to VP of operations of the organization. Reed joined the firm in January 2018 as director of operations. In her new role, she manages and coordinates support services of the office, including operations, human resources, recordkeeping and more; and works on special events, social media and marketing projects for the firm.    

ANNAPOLIS, MD — Crosby Marketing Communications has added two new members to its digital marketing team — digital marketing director Chris Coelho and senior digital designer Freddy Trejo. Coelho most recently was digital director at agencyQ in Washington. Trejo joins from Palladian Partners where he was a senior visual designer.

WASHINGTON —  Subject Matter has hired Yolanda Brignoni as VP of client services. Brignoni comes to Subject Matter after eight years with AARP, where she led integrated communications campaigns and crisis response for its health initiatives and campaigns.

ROYAL OAK, MI — Airfoil Communications has promoted Angela Leon to VP of strategy & media relations and Stephen Kurily to senior media relations specialist.  Leon, who previously served as director of media relations & strategy, oversees the strategy and execution of various marketing communications programs for clients, as well as contributing to new business development for the agency. Kurily, who joined Airfoil in 2016, is responsible for driving the media relations strategy development, implementation and execution.