LONDON—Fleishman-Hillard International Communications has appointed Anne de Schweinitz senior vice president, senior partner and managing director of the firm’s healthcare group. She replaces Michael Rinaldo, who recently left the firm.

De Schweinitz, currently based in New York, will relocate to Fleishman-Hillard’s London office and will report directly to John Saunders, president of the agency’s Europe, Middle East and Africa region.

She will also work closely with Nancy Seliger, executive vice president of global client relations, to define and shape the firm’s global healthcare group, establish thought-leadership initiatives, develop growth opportunities and attract new talent across all of Fleishman-Hillard’s local and regional healthcare teams.

Before joining Fleishman-Hillard in 2011, De Schweinitz held leadership positions at Hill & Knowlton, Manning Selvage & Lee and Big Arrow Group in San Francisco, London and New York. She also spent several years handling communications duties for the University of California, San Francisco Medical Center.