Holmes Report 07 Jan 2019 // 1:55AM GMT
MUMBAI —Lowe Lintas has named Sagar Kapoor and Prateek Bhardwaj as its chief creative officers. In the new structure, Sagar, who was an executive director, will oversee a part of the Mumbai office of Lowe Lintas, and all its offices in the south. Prateek, who joins from McCann Worldgroup where he was national creative director, will oversee a portfolio that would include a part of the Mumbai office, and the agency’s offices in the north. The appointments end a leadership transition that started with the recent exit of Arun Iyer.
NEW DELHI — Airbus has appointed Edelman India to manage strategic communications and media relations for its businesses in India. Edelman India will develop a strategy and implementation roadmap to drive high-level media and stakeholder outreach for Airbus’ activities across its commercial aircraft, helicopters and defence and space businesses. The agency will focus on reaffirming Airbus’ position as a leading contributor of the aerospace sector in the country, through multi-layered storytelling and comprehensive stakeholder outreach.
NEW DELHI — On Purpose has been appointed as agency on record for three businesses – Baghirathi Group, Kaiterra India and Smart Power India, following competitive pitches. The wins will see On Purpose execute integrated briefs across media relations, branding and design and social media planning and execution. The briefs for the brands include sensitizing stakeholders towards the need for a more meaningful dialogue on energy access, sustainable mobility solutions and awareness of the harmful effects of indoor air-pollution.
BENGALURU — After a competitive multi-agency pitch, The PRactice has been awarded the communications mandate for Advanced Micro Devices in India. The appointment will see The PRactice rollout external communications solutions for the company to drive greater awareness about AMD’s high-performance computing and graphics products in India.