NEW YORK—BNY Mellon has promoted R. Jeep Bryant to executive vice president for marketing and corporate affairs. In this new position, he will lead the integration of the marketing and corporate affairs functions to advance the BNY Mellon brand and support the company’s global growth. He reports to Richard Brueckner, senior executive vice president and chief of staff.

Bryant was most recently head of corporate affairs, which includes internal and external communications, corporate social responsibility, philanthropy and employee volunteer programs. He joined The Bank of New York in 2003 as managing director and global head of corporate communications and later led the communications strategy for the company’s merger with Mellon Financial.

He also serves as chairman of the BNY Mellon Foundation and is a member of the company’s operating committee.

“We are combining our global marketing and corporate affairs teams to better coordinate and align our communication and engagement with all of our stakeholders, including our employees, clients and communities,” says Brueckner. “We will focus on advancing the BNY Mellon brand, delivering the whole company to our clients and providing solutions that help them succeed.”

Before joining BNY, Bryant served as senior vice president and director of corporate communications for The PNC Financial Services Group in Pittsburgh and held key management positions within the corporate communications function at First Union, a predecessor company of Wells Fargo. Earlier, he was a reporter and anchor for three television news stations in the Carolinas.