Holmes Report 15 Apr 2019 // 1:52AM GMT
NEW YORK — The nonprofit Genyouth, which supports student nutrition and exercise programs, has named Lisa Travatello chief marketing officer. Travatello will focus on brand-building and expanding the organization’s health and wellness school programs. Her experience includes holding leadership roles at Burson-Marsteller, Current Lifestyle Marketing and Weber Shandwick.
NEW YORK — Entercom has promoted Esther-Mireya Tejeda to senior VP, head of corporate communications after almost three years as a VP. In her new role, Tejeda leads the team overseeing the company’s internal and external communications, including business and industry media relations; financial communications; local public relations for a portfolio of radio brands nationwide; programming, talent and event publicity; crisis communications and reputation management; corporate social media; and executive thought leadership.
KANSAS CITY, MO — Hostess Brands has named Chad Lusk, a former senior leader at Chamberlain Group and Ferrara Candy Company, as its chief marketing officer. Lusk will oversee consumer insights and analytics, brand strategy and innovation and serve on the executive leadership team, reporting to CEO Andy Callahan. The company will be opening a new corporate office in Chicago to serve as its hub for marketing and category management.
SEATTLE — Zillow Group has hired longtime advisor Dawn Lyon as its first chief corporate relations officer. She will oversee corporate communication, government & community relations and investor relations for Zillow Group.