Diana Marszalek 08 Nov 2018 // 12:46AM GMT
SAN FRANCISCO — Stacey Zolt Hara has left her job as an Edelman managing director to join Visa as head of global reputation management and public affairs.
In the newly-created role, Zolt Hara is charged with shaping and maintaining the financial service’s standing with stakeholders around the world, which includes working with C-suite execs on policy and thought leadership as well as positioning and storytelling.
“Building it this way allows us to take more a horizontal view and think proactively about reputation across the business,” Zolt Hara said.
Zolt Hara joins Visa's communications team under the watch of Paul Cohen, the Visa veteran who rejoined the company last year after spending roughly two years at PayPal.
Her move comes around a year after she became head of Edelman’s San Francisco and Sacramento corporate and public affairs practices as a managing director.. During her five years at Edelman, Zolt Hara also served as CEO Richard Edelman’s global chief of staff, oversaw the creation of the firm’s transformation communications offering and worked as public affairs practice head.