LONDON--Fleishman-Hillard has hired Paul Haugen from MHP Communications to the newly-created role of EMEA head of planning.

Haugen will report to Fleishman London MD Richard Kanareck, and to EMEA president John Saunders.

He arrives at Fleishman after almost three years at MHP Communications, where he served as managing director of corporate reputation. Previously, Haugen held senior planning roles at Edelman and Burson-Marsteller.

"He is an incredibly smart, creative and strategic thinker with a broad range of experiences that will help us continue to deliver more ambitious and effective integrated campaigns for our clients in the UK and across the region," said Kanareck. "He has an outstanding track record working for first-class brands at several top agencies.”