Diana Marszalek 13 Jun 2018 // 8:00AM GMT
PHILADELPHIA — Evoke Group, Huntsworth’s health and wellness agency, has added former GSW North America president Marci Piasecki to its leadership team as managing director of the firm’s New York and Los Angeles offices.
In the newly created role, Piasecki will be responsible for overseeing the offices’ work for global clients in the pharmaceutical, biotech and medical device industries. She also is charged with growing and developing the teams handling those accounts.
Piasecki brings more than 30 years of experience to the role, including being named GSW’s first female president in 2014. Before that, she led agencies at McCann Health for more than a decade.
Evoke Group CEO Reid Connolly says that Piasecki was the right fit for the agency and the culture. “Marci embodies everything we strive to be at Evoke,” he said. “She is positive, enthusiastic, and truly excited about the impact she will make with our teams and on our clients’ business. We’re excited to have her on board and to see how she will continue to influence the ways in which the best relationships are built and maintained.”