Maja Pawinska Sims 03 May 2018 // 8:13PM GMT
LONDON — Park Street Partners, the communications and business consultancy set up in March by former Newgate Communications CEO Gavin Devine, has appointed ten senior advisors.
The associates feature senior figures from politics and the civil service as well as experts in brand positioning, digital, content creation and corporate comms, including Sir Brian Bender, a former permanent secretary in two UK Government departments, former Edelman and MHP advisor and digital strategist Eamonn Carey, and Alison Clarke, former CEO of Weber Shandwick Asia Pacific and Grayling UK & Ireland.
Devine said his new partners do not hold equity in the company, but are independent experts who would come together as required to meet the communications and business needs of clients across disciplines and, eventually, across geographies.
He told the Holmes Report: “Most agencies are set up with lots of people at AD level, but ultimately clients don’t value that because they have those kinds of skills in-house. They value juniors and they like senior advice. So I’ve put together a group of experienced people who I really rate and have known for years, who will add real value, from Eamonn, who runs an incubator programme and can really talk about tech and start-ups, to Brian, who knows how to engage government because he was in it for years at a senior level, and Alison, who offers senior mentoring."
The agency already has eight clients after two months in business, including nuclear energy company CGN UK and Arla Foods.
The new Park Street Partners also include ex-Network Rail director of external relations Ed Wilson; former deputy chairman of Transport for London Daniel Moylan; design and branding consultant Emma Sexton; digital marketing consultant John Williams; former Marston’s Brewery senior marketer Oliver Devine; ex-Kantar head of global marketing Kate McDougle; and public affairs advisor Craig Harrow, former vice president of the Liberal Democrats.