DUBAI--Hill + Knowlton Strategies has promoted Sconaid McGeachin to oversee India, the Middle East, Africa and Turkey, following the passing of Dave Robinson

McGeachin, who has spent the past four years as COO of H+K Middle East and Turkey, becomes president and CEO of four of the five regions that were previously headed by Robinson. The fifth, Australia, will remain led by MD Sue Cook.

McGeachin remains based in Dubai, reporting to H+K chairman and CEO Jack Martin. 

“Sconaid is one of our most trusted and respected colleagues within the H+K global network and I am extremely confident in her abilities to lead this far-reaching region,” said Martin.

“She worked closely with Dave for many years and has extensive experience managing integrated corporate communications campaigns including devising cross border corporate reputation programs." 

McGeachin began her career at Avon Rubber, before spending 18 years at Mmd. She became GM of Mmd Poland and then regional director for the firm's South East Europe operations before its sale to Huntsworth Group.

“It is a tremendous privilege to have been appointed Dave’s successor,” said McGeachin. “Having collaborated so closely with Dave over the last few years, I will endeavour to continue his vision to mentor and develop our teams, increase professionalism and successfully grow our operations in these developing markets.”