LONDON — Ketchum has appointed Con Franklin as managing director of healthcare to lead the firm’s growth and develop new talent.
 
Franklin joins from FTI Consulting, where he was managing director of health and life sciences. He succeeds Kate Paxton, who, after completing an 18-month rotation as managing director of healthcare in London, has returned to Ketchum's offices in Washington D.C.

His 18 years’ experience in global pharmaceutical and medtech includes strategic brand, corporate and internal communication, patient and physician-focused campaigns, trial data dissemination and global advocacy strategy. Previously, he was a director of MHP Health Global and an associate director at Fleishman-Hillard.

Franklin said: “The global healthcare environment is in a constant state of change as organisations seek to innovate and bring solutions to patients based on sustainable outcomes and value beyond the product. I'm thrilled to be joining the team and look forward to helping build on such an enviable track record.”

Jo-ann Robertson, partner and CEO of Ketchum London, said: “Healthcare is an integral part of our ‘One London’ approach, and I’m excited that a passionate communicator like Con will be leading this offering. This is an exciting time for our growing healthcare team, and I’m positive that Con’s experience and trusted counsel will be invaluable to our clients.”