Levi's Foundation executive director Daniel Lee will feature at a special session at this year's Cannes Lions festival, focusing on how brands are marrying innovation with their social purpose efforts.

The panel, co-hosted by WE Communications and the Holmes Report, will also feature WE founder/CEO Melissa Waggener Zorkin and Kyne CEO David Kyne. It takes place on Wednesday 22 June from 4.30 to 6pm at the Radisson Blue 1835 hotel in Cannes, and will be followed by cocktails on the sunset terrace.

Under the leadership of Lee, the Levi Strauss Foundation drives cutting-edge and effective grantmaking for justice, supporting innovative community partnerships and promoting the practice of good corporate citizenship.

Along with his fellow panellists, Lee will explore how companies can harness creativity in the service of their social purpose goals.

Registration for the event is free and is now open here, but please hurry as only limited places are available.