Jade Eckardt 07 Jun 2017 // 9:48AM GMT
LONDON — ResponseSource has acquired JournoRequests, a service that aggregates media inquiries on Twitter using the hashtag #journorequests and sends them to PR pros. The merger aims to compliment ResponseSource's Journalist Enquiry Service that helps journalists request and receive information from PR firms and businesses.
JournoRequests was launched in 2015 by Ed Moyse and Harry Huang. Thousands of media pros have since signed up for its services which include a free Daily Digest email; a premium option for PR firms with less than 10 employees; and Bespoke, which serves large companies and custom requirements.
"I'd been admiring what the JournoRequests founders Ed and Harry were up to since they launched their service two years ago, so we jumped at the chance to acquire it. JournoRequests is a natural fit for ResponseSource as it provides a great entry-level service that introduces the concept of media requests to people in a really accessible way," said Daryl Willcox, ResponseSource founder and chairman.
Willcox said JournoRequest's existing customers won't experience drastic changes in service following the acquisition. "Longer term we'll be looking at the potential to develop it alongside ResponseSource's existing services for journalists and PR professionals," he added.
Moyse said that after many discussions with Willcox and his team, he and Huang realized joining the ResponseSource group was the best thing for the customers who rely on their services. "JournoRequests has been an incredible adventure," he said.
ResponseSource's Journalist Enquiry Service was founded in 1998. The volume of inquiries it received increased by 16% in the Q1of 2017 and expects to distribute more than 31,000 during the rest of the year.