Senior marketers and communicators from Telstra, Li & Fung, Rocketbots and the Asia Content Marketing Association have joined the lineup for next week's Asia-Pacific In2 Innovation Summit in Hong Kong on 14 September, adding to a speaker roster that already features Nissan, Huawei, Tiffany and BASF.

The fourth edition of the Asia-Pacific conference take place at the JW Marriott in Hong Kong, and will feature the In2 SABRE Awards ceremony at lunchtime, ahead of the Asia-Pacific SABRE Awards dinner ceremony that evening. Tickets and tables for both are now available.

The conference will span such critical industry themes as the future of communications and social media in an artificial intelligence world; the disruption of communications caused by of adjacent brand possibilities; how content can drive B2B sales; whether PR can lead brand communications in an era of declining trust; and, brand storytelling in response to dramatic stakeholder disruption.

Speakers include:

  • Amanda Groty, GM global corporate communications, Nissan

  • Walter Jennings, corporate communications VP, Huawei

  • Helen Zhou, VP Greater China marketing & ecommerce, Tiffany

  • Melissa Brown, head of marketing, Telstra International

  • Anna Choi, regional communications lead, BASF

  • Anna Tehan, SVP corporate communications, Li & Fung

  • Gerardo Salandra, CEO/founder, Rocketbots

  • Timi Siytangco, vice chairman, Asia Content Marketing Asociation

  • Alan VanderMolen, international president, WE Communications

  • Rachel Catanach, Greater China president, FleishmanHillard (and CPRFHK)

  • Darren Burns, China president, Weber Shandwick

  • Rupen Desai, Asia-Pacific vice-chairman, Edelman

  • Marc Ha, MD client strategy & APAC business development, Text100

  • Xuan Su, CTO, BlueFocus Digital

  • Dr Chao He, research director, Wisers Information

Event partners include Weber Shandwick, Edelman, Text100, FleishmanHillard, WE Communications, SPRG, BlueFocus, Wisers, Adfactors, Rice Communications the Council of PR Firms HK, ICCO and PR Newswire.