SAN FRANCISCO—Hill & Knowlton has named Hadley Wilkins, a senior vice president in the firm’s San Francisco office, to US technology practice director. She will continue to work in San Francisco and will report to both Dan Bartlett, US president and CEO, and Joshua Reynolds, global technology practice director. She will also sit on the firm’s US strategy council.

In her new role, Wilkins is responsible for driving strategy and continued growth for the US technology client portfolio as well as collaborating closely on both new business and client service with H&K’s other practices.

Over the past three years at H&K, Wilkins has worked with clients including Adobe Omniture, LOYAL3, Responsys, SanDisk and LinkedIn. She will continue to play significant roles on the multi-discipline teams that support these important clients.

Prior to H&K, she worked at Fleishman-Hillard, Citigate Cunningham and Landor Associates.