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Podcast: Gail Heimann's PR Industry Lessons From Cannes

Weber Shandwick president addresses the Festival's relevance to PR firms on the latest Echo Chamber episode.

Holmes Report 28 Jun 2017 // 2:43PM GMT

Podcast: Gail Heimann's PR Industry Lessons From Cannes

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Weber Shandwick president Gail Heimann joins the Echo Chamber to explore PR industry lessons from the recent Cannes Lions, where PR firms once again struggled to compete with ad agencies for top honours. In addition to discussing the continued opposition to the Festival from large swathes of the industry, Heimann also talks through the changing nature of PR and PR ideas in a rapidly shifting media and information landscape. She also touches on the notable news regarding Publicis and WPP in terms of their Cannes plans, and responds to whether the Festival retains relevance for the PR industry.

Show Notes:
Cannes: Traditional Creativity Under Siege As Technology Shapes The Future
5 Lessons From The 2017 PR Lions
Cannes: Ranking The 2017 PR Gold Lion Winners

The Echo Chamber podcast is produced by Markettiers and sponsored by March Communications, producer of the Hacks & Flacks podcast.

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