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In a session from the PRovoke18 Global PR Summit, Richard Edelman is interviewed by Holmes Report editor-in-chief Arun Sudhaman about the state of today's PR industry. In an expansive and unedited conversation, Edelman talks through the cultural challenges facing his agency, opportunities for growth and why transformation is required if today's PR firms are to compete with advertising shops for CMO budgets.
The Echo Chamber podcast is produced by Markettiers and sponsored by The Bulleit Group.
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