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Since its launch, the Holmes Report’s new Agency Playbook has garnered more than 175K visitors including more than 139K repeat visits, making it the ideal environment to promote your organization’s specialties to a highly-defined PR buying audience.

The Agency Playbook is the PR industry’s most comprehensive listing of firms from every region and specialty — and offers your agency the chance to spotlight its own thought-leadership alongside the Holmes Report’s industry renowned editorial content. The following partnership tiers are available:

Platinum–The Influencer Partners 


The premier elite partnership option, Platinum sponsors enjoy the most enhanced and dynamic Agency Playbook profile. In addition to all of the benefits listed for Gold and Silver, Platinum profiles are most prominently displayed on the Playbook landing page and are prioritized when searching the directory.
Platinum partners can submit influencer content (frequency varies based on tier) that is showcased prominently on the Holmes Report homepage and within your Agency Playbook listing. All Platinum partners can use the Holmes Report’s new content marketing team to develop, draft or edit content.

Exclusive content benefits:
• Each piece of sponsored content is promoted in the Holmes Report global news gallery on the homepage for at least 72 hours, alongside the top stories of the day, optimizing exposure to the more than 3,000 daily visitors to the Holmes Report.

• Platinum content will be promoted organically and via a paid media campaign across social media.

• Access to the Holmes Report’s new content marketing team to develop, draft and/or edit sponsored content.
• Quarterly analytics reports on the performance of your page and content.


Platinum I  $12,500
12 pieces of sponsored content per year 
Platinum II $9,500
8 pieces of sponsored content per year 
Platinum III $7,500
4 pieces of sponsored content per year 
Platinum IV $5,500
2 pieces of sponsored content per year 
Platinum V $3,500
Platinum profile, no sponsored content included in package 

Gold – The Content Partners $2,500 

Gold partners receive all of the benefits cited for Silver partners and profiles are displayed higher than Silver and Bronze entries. Additional benefits include: the ability to showcase your firm’s global reach and the ability to submit two pieces of content per year. The content appears on your listing, within the regional news gallery of your choice (North America, EMEA or Asia-Pacific) for 24 hours and within the Holmes Report’s sponsored content section. Includes a paid promotion and global news gallery showcase for one out of the two pieces of content.

Silver – The Enhanced Partners $550 

Silver partners enjoy an enhanced directory listing that allows you to upload an agency overview and expertise summary, your key leadership and client portfolio, additional location details, your agency website URL, links to social media, a photo gallery and contact info. Silver profiles are prioritized ahead of Bronze. For Silver+ partners, we link to your Playbook profile on news stories related to your agency. Unlimited job postings to our Global Jobs Board -- which are also featured in our Global Jobs Bulletin. 

Bronze – Complimentary
The most basic directory option includes your agency name and main location.