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The scope, structure, language—indeed, the very definition—of public relations is changing. Today’s communications professionals need an understanding of big data and analytics, social media and community management; the ability to create content across multiple platforms and channels; and to tell authentic brand stories to consumers and other critical audiences.
Is technological disruption reshaping PR? The UK Technology Roundtable with Octopus Group convened senior communicators ...
Arun Sudhaman 12 Jun 2017
INM's six employees move to Padilla's office as a fully integrated, creative and digital team.
Jade Eckardt 11 Jun 2017
Account shift comes after last year's Free Basics PR debacle.
Arun Sudhaman 05 Jun 2017
Dajani succeeds David Parkinson as Nissan's digital head across Africa, the Middle East and India.
Holmes Report 05 Jun 2017
Pope Francis is the most followed world leader on Twitter with 33,716,301 followers on his nine language accounts, ahead ...
Holmes Report 02 Jun 2017
Habboo leaves UN foundation after nearly four years to become Fenton's first chief digital officer.
Jade Eckardt 26 May 2017
Jonas is based in San Francisco and reports to Matt Haynes, senior VP of integrated services.
Jade Eckardt 26 May 2017
A panel of leading clients challenged agencies to evolve their talent and models to keep up with the fast-paced content ...
Jade Eckardt 25 May 2017
Promotion comes after James Warren took on a new role as strategic development director at the Publicis Communications a ...
Holmes Report 12 May 2017
Burson-Marsteller study finds increasing Instagram engagement among the world's leaders.
Jade Eckardt 16 Apr 2017
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