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It seems clear that legal sports gambling is here to stay — and the role of PR will be to make sports betting part of th ...
Mark Henricks 04 Nov 2019
Taylor's Dave Finn provides his insights on a variety of topics across this evolving landscape and how marketers can nav ...
Taylor 04 Nov 2019
BCW Eventus is designed to help host cities, organizers and brands maximize opportunities that come with major worldwide ...
Diana Marszalek 15 Oct 2019
With the U.S. Women’s Team emerging victorious at the 2019 FIFA World Cup, we take one more look at Taylor’s POV on how ...
Taylor 11 Jul 2019
The move comes after the sportswear giant named MullenLowe's Mediahub as its US media AOR.
Diana Marszalek 28 Jun 2019
On the fifth and final day of Cannes Lions, Alison Brod picked up a Titanium Grand Prix for its PR support of Burger Kin ...
Diana Marszalek 24 Jun 2019
WE Communications, Hill + Knowlton, Alison Brod and Outcast were all recognized for their PR support of Grand Prix prize ...
Diana Marszalek 21 Jun 2019
The work, which covers the US and Canada, is currently handled by Outcast Agency.
Diana Marszalek 20 Jun 2019
There’s an assumption that the fan base of women’s sports is 100% female and that’s absolutely not true.
Mark Henricks 16 May 2019
According to Taylor's research, eight in 10 soccer fans said they would switch to a brand taking a stance on specific ge ...
Taylor 15 May 2019
Customer experience is the #1 priority for marketers in terms of brand advocacy and trust, but only 20% of marketers hav ...
PAN Communications 27 Jan 2020
PR professionals working in B2B tech discuss how they are retooling their communications plans amid the volatilities of ...
David Blecken 27 Jan 2020
Finn Partners has introduced Finn Wellness Collaborative, new global offering dedicated to elevating brands that support ...
Holmes Report 27 Jan 2020
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