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GolinHarris Opens Nordic Hub in Stockholm GolinHarris is opening a Nordic hub in Stockholm as it continues to expand its presence in Europe. Sofia Heidenberg, who was previously managing director at sister agency Weber Shandwick, will become managing director for the new operation. More.... Buddendeck to Lead Comunications at Nissan Nissan North America has named Alan Buddendeck vice president of corporate communications, succeeding Frederique Le Greves, who will transfer to Renault headquarter in a role to be announced later. More.... H&K Promotes Reynolds to Lead Global Tech Practice Hill & Knowlton has promoted Joshua Reynolds, founder and senior vice president of the firm’s analyst relations function, to global technology practice director. More.... Racepoint Providing PR for Burma Human Rights Campaign Two W2 Group companies, Digital Influence Group and Racepoint Group, are providing social media marketing and public relations support respectively for “Burma: It Can’t Wait,” a 30-day campaign launched by The Human Rights Action Center. More.... Text 100 Partners with TechnoServe on Volunteer Program Text 100 is offering a pilot employee volunteer program in partnership with TechnoServe, a global NGO that benefits thousands of entrepreneurial men and women in developing countries each year. More.... Fujitsu Retains Schwartz Communications Technology and life sciences public relations firm Schwartz Communications, has been retained by Fujitsu Computer Products of America, a subsidiary of Fujitsu Limited, to develop and execute strategic public relations campaigns and drive sales. More.... CarryOn Hires Social Media Expert Dyer CarryOn Communication has hired social media expert Paul Dyer to drive the firm’s new media practice. Dyer’s experience includes developing social media campaigns for key consumer brands such as Virgin Entertainment and PetSmart. More.... Dan Klores Picks Up Reader's Digest Account Reader’s Digest, the most widely read magazine in the world, has selected DKC as its agency of record for public relations. DKC will work with Reader’s Digest on a number of new strategic initiatives to publicize both the magazine and its redesigned website. More.... Next 8 News Articles... |
U.S. Companies Ponder Response as Brussels Expands Its Global Influence Some European regulations will only have an impact on how companies behave within the EU. Others could lead overseas manufacturers to shift some of their production to markets where the regulations are less onerous. And some rules are likely to have a global impact. More.... Word-of-Mouth Tops in Global Credibility Study Despite—or perhaps because of—an ever-expanding array of advertising platforms and sources, consumers around the world still place their highest levels of trust in other consumers, according to a recent global Nielsen Internet survey. More.... Green Consumers—from Dull to Bright—Play Increasing Role Consumers expect to double their spending on green products and services in the next year, totaling an estimated $500 billion annually or $43 billion per month, according to the 2007 ImagePower Green Brands Survey, conducted by WPP’s Landor Penn Schoen & Berland Associates and Cohn & Wolfe. More.... How can we be public diplomats every day? The founders of the International Public Relations Association had the highest ideals, and with good reason. They wanted to use their professional communications skills to help the world reunite after World War II: geographically, culturally and economically. More.... Retention: Compensation, Job Satisfaction, Balance and Cultural Fit In the final installment of our series of electronic roundtable discussions focusing on the most critical challenge facing senior public relations agency professionals around the world, The Holmes Report examines the challenges of retaining first-rate professionals in a highly competitive environment. More.... Strong Professional Development is Key to Retention and Recruitment In the second of three roundtable discussions focusing on the most critical challenge facing senior public relations agency professionals around the world, The Holmes Report examines the challenges of developing first-rate professionals, from training in basic skills to nurturing management and leadership abilities. More.... Tomorrow’s Global Companies Must Work Closely With Governments, NGOs Tomorrow’s global companies should work with governments, non-governmental organizations and others to create stronger frameworks of laws and regulations for the world’s markets, according to the Tomorrow’s Global Company report. More.... Why the Industry Struggles to Attract Top Talent The ability to attract and retain top talent is the number one concern for public relations agency principals from around the world. In the first of three electronic roundtable discussions The Holmes Report examines the difficulties of recruiting the best and the brightest. More.... Case History Archive Next 8 Case Histories... |
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