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Reality Bites

Client Conversation
Vedanta's Senjam Raj Sekhar

“Authenticity is an overused word”

CMO Spotlight
Four Seasons' Elizabeth Pizzinato

Cultural Revolution

Profile
Olivier Fleurot


Research

Agency Report Cards

2011 North America Report Card

Analysis and insight into more than 150 leading public relations firms in the US, Canada and Latin America....

Global Agencies Of The Year

Global recognition for Edelman, Brunswick, Glover Park Group, Prime, Bite Communications, WCG and Ogilvy Digital Influence....

2011 Asia-Pacific Report Card

Analysis and insight into more than 70 leading public relations firms in Asia-Pacific.........

Agency Spotlight

Dukas Public Relations

Dukas Public Relations (DPR) is well regarded as one of the industry's most effective financial public relations firms. It has a str

Find Agencies

Case Studies

  • Surprisingly Lifebuoy
    The Surprisingly Lifebuoy campaign succeeded in repositioning Lifebuoy as a health soap by creating a link with its Global Social Mission....
  • FedEx Sea Turtle Rescue
    FedEx has a long history of quickly activating to provide disaster relief support, delivering aid to victims of earthquakes, floods, forest fires, hur...
  • McDonald’s “Make Room for Happiness”
    McDonald’s planned an ambitious repositioning ahead of its 20th anniversary in China, including remodeled stores and new menu items....

Think Tank

India's PRCAI Clashes With MSLGroup Over Agency Ranking Report

  david smith, 16 Feb 2012

honestly, what's the news here? Agencies are always claiming and boasting

PR Gets To Grips With Data-Driven World

  Arun Sudhaman, 18 Jan 2012

Mike, thanks for your comment. AMEC's work is certainly highly relevant he

  Mike Daniels, 16 Jan 2012

A great article by Arun that reflects the gradual, but growing acceptance

America’s new PR offensive in Asia-Pacific

  Diederik Heinink, 21 Dec 2011

I noticed the increased comms effort US is putting in AsiaPac during Obama

The Cost Of Poor Communications

  Brian Bradshaw, 21 Dec 2011

Hi David, Thanks for this great overview of communication problems! These

Global Fund Seeks Agency Support To Rebuild Reputation

  Arun Sudhaman, 16 Dec 2011

Jon thanks for your comment. I'll deal with your various points in turn.

  Jon Liden, 16 Dec 2011

The Global Fund has in fact never recieved a request to comment on any of

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