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Account News In Brief (March 10, 2014)
Holmes Report
Holmes Report
News and insights from the global PR industry

Account News In Brief (March 10, 2014)

New business success for Environics, Linhart, Henson, Fish, Arketi, Susan Davis and JoTo PR.

Holmes Report

WASHINGTON, DC—America’s Promise Alliance, a leading partnership organization dedicated to improving the lives of children and youth, has hired Environics Communications to promote new research from the Alliance’s Center for Promise research center. Environics will work on a marketing communications campaign including traditional and social media, collateral design and production, video production, and special events to promote new national research from the Center for Promise.

DENVER—Linhart Public Relations has been selected by two new clients: CoreSite Realty Corporation and DSM Nutritional Products. CoreSite, a provider of data center solutions, selected Linhart to provide media relations and thought leadership support; DSM a leading supplier of vitamins, carotenoids and other ingredients to the food and dietary supplement industries, selected Linhart to provide strategic communications support to create and manage consumer education campaigns around eye and heart health.

CHICAGO—Food Network Magazine has retained Chicago-based PR agency Henson Consulting to promote and coordinate its first-ever concert, set for September at Ravinia in the Chicago suburb Highland Park.  HC has kicked off media outreach, inviting guests to “eat, drink and rock” at Food Network Magazine in Concert at Ravinia, headlined by recording artist John Mayer.

HOLLYWOOD, FL—Fish Consulting, a full-service national communications firm specializing in franchise marketing and public relations, has added Goddard Systems, the franchisor of The Goddard School preschool system, to its growing roster of partners. GSI has enlisted Fish Consulting to help increase national and local awareness of its franchise opportunities, provide strategic media relations support and assist with focused and cutting edge grassroots marketing campaigns.

ATLANTA—Arketi Group, a high-tech business-to-business public relations and digital marketing agency, has been selected by Mobile Labs, a leading provider of enterprise-grade, next-generation mobile application testing solutions, as its search marketing agency of record. Arketi will provide strategic recommendations including site improvements, content generation, link building and social media marketing.

WASHINGTON, DC—Susan Davis International has added four new clients: SDI is providing public relations and marketing support for the expansion of Tysons Corner Center as the centerpiece of an all-new walkable community; for the fourth year, the firm is providing strategic counsel, media outreach, and event management for the 27th Annual Joint Women's Leadership Symposium; for the second year, it is partnering with Hargrove to produce Powering the People, an annual celebration of innovation and will produce the PRSA’s National Capitol Chapters Annual Thoth Awards Gala honoring the most outstanding public relations programs in the Washington area.

CLEARWATER, FL—JoTo PR has signed Payscout, which specializes in global multi-currency processing for e-commerce, as a client.

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