Alibre, Microvision Select Waggener Edstrom
Charting the future of public relations
Holmes Report
CEO

Alibre, Microvision Select Waggener Edstrom

High-tech PR giant Waggener Edstrom has added Alibre of to its client list. Alibre offers Alibre Design, a low-cost lightweight mechanical design and data-sharing application.

Paul Holmes

AUSTIN, November 14—High-tech PR giant Waggener Edstrom has added Alibre of Richardson, Texas, to its client list. Alibre offers Alibre Design, a low-cost lightweight mechanical design and data-sharing application. The account will be managed from Wagg Ed’s Austin office.
 
“We selected Waggener Edstrom because of the agency’s proven ability to craft and execute creative and compelling public relations programs,” says Greg Milliken, vice president of marketing at Alibre. “We needed WaggEd to hit the ground running since we were mounting an aggressive marketing campaign for Alibre Design around the launch of Windows XP. So we felt WaggEd’s deep experience with software launches would lend a critical advantage.”
 
Microvision, a developer of platform technologies for displaying, capturing and transmitting information, has selected high-tech PR giant Waggener Edstrom to devise and implement a corporate positioning campaign.
View Style:

Load 3 More
comments powered by Disqus