Altria Veteran Maheras to Open Chicago Office for Direct Impact
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Altria Veteran Maheras to Open Chicago Office for Direct Impact

Direct Impact, a subsidiary of Burson-Marsteller and a specialist in grassroots public affairs, public education and corporate reputation, has named John Maheras as senior vice president. Maheras previously served as director of government affairs for Altria Corporate Services.

Paul Holmes

WASHINGTON, D.C.Direct Impact, a subsidiary of Burson-Marsteller and a specialist in grassroots public affairs, public education and corporate reputation, has named John Maheras as senior vice president. Maheras previously served as director of government affairs for Altria Corporate Services. He will open DI’s Chicago office and will be spearheading Midwest and nationwide grassroots initiatives for DI.

 

For the past 10 years, Maheras has worked for various units of the Altria corporate family, including Kraft Foods, Philip Morris USA and Miller Beer. During his tenure, he managed grasstops and grassroots programs; worked closely with national and state policy and business organizations and trade associations; orchestrated employee mobilizations; oversaw coalition development; and managed a charitable trust in support of Altria philanthropic priorities.

 

Prior to working with Altria, he worked for the American Petroleum Institute and the National Republican Senatorial Committee.

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